Services

Alana Flick Interiors offers a complete spectrum of interior architectural services, customized to address specific needs with precision and creativity.

Each engagement receives dedicated attention and expertise.

Client representation & Consultation

Guiding clients through complex design processes, representing their interests, and ensuring project alignment with vision and requirements. Particularly experienced in hospitality sector representation, including work with a fasting clinic/hospitality project or in the commercial sector supporting an office client.

A modern, multi-level building complex surrounded by lush greenery, trees, and landscaped gardens with mountains in the background.

Interior architecture & Design

Developing comprehensive spatial solutions through thoughtful planning, material selection, custom furnishing design, and visualization.

Project direction

Overseeing implementation with attentive supervision, contractor coordination, quality control, and on-site direction.

Network & Resources

Access to an established network of quality suppliers, craftspeople, and specialists to ensure exceptional execution at every project phase.

Bright, modern living room with large windows, white chairs, a small white table, a floor lamp, a white cabinet with a plant, white curtains, and a vase with pink flowering branches.

Lecturing & Mentoring

Specialized in the dynamic fields of Retail Design, Visual Merchandising, and Hospitality Design. My teaching approach combines industry experience with academic rigor, preparing students to excel in the competitive fields of retail and hospitality design. I emphasize practical applications, creative problem-solving, and professional presentation skills that translate directly to workplace success.

Modern living room with large windows showing a snowy outdoor scene, beige curved sofa, black and white abstract artwork, and a glass partition with shelves and soft lighting.

Detailed services list

Strategic services & Consulting

  • Business development

  • Precedents analysis

  • Concept development

  • Consultation - Naming, corporate identity & brand story processes

  • Consultation - Innovations & trends

  • Mood boards / Look & feel

  • Food & Beverage concept

  • Intellectual property development

  • Design guide development

  • Client representation & consultation

Project Evaluation

  • Acquisition support

  • Establishing project parameters

  • Feasibility studies

  • Zoning analysis & example of planning

  • Check & development of tenant building specifications, demarcation list, standards of planning

  • Contract negotiation support

Sustainability & Environmental Planning

  • Climate-positive architecture & design solutions

  • Sustainable material selection

  • Water management systems

  • Management & Organization systems

  • Energy efficiency planning

  • Environmental impact assessment

Project Management

  • Project management

  • Synchronization & coordination

  • Client representation & advise

  • Documentation

  • Controlling - Quantities & Qualities

  • Timeline management

  • Stakeholder communication

  • Budget oversight

  • Crisis management & mediation

  • Intellectual property of project / the brain of the project

Design

  • Preliminary design (project and planning preparation)

  • Final design (systems and integration planning): plans, elevations, schematic drafts

  • 3 D visualization & tour

  • Real time rendering

  • Look & Feel / Mood boards

  • Material selection

  • Lighting, fabrics, furniture selection

  • Cost estimate

  • Time planning

Technical Documentation / Execution drawings

  • Execution drawings: Floorplan, reflected ceiling plan, plans, furniture plans, wall elevations or schematic explanations, drawing of details, electric specifications

  • Built in furniture execution plans

  • Furniture & product design specifications, eventually with manufacturer

  • Material, lighting, lose furniture & fabric specifications

  • Preparation of tendering

  • Assisting the tender process

  • Up-dating time schedule and costs

  • Coordination with other planners / project participants

  • Building Information Modeling (BIM)

  • Real-time rendering

  • Sun studies and daylight analysis

  • Technical specifications

  • Systems integration

Project Supervision

  • Art & design direction

  • Mock up room

  • On site visits

  • Snagging list / project documentation

  • Flexible approach to solving problems, mediation

Styling & Completion

  • Staging

  • Concept, story, design

  • Execution / specifications

  • On site arrangement

  • Selection of „fixed“ and changing decorations e.g. floristry

  • Project handover

  • Photo shooting, image photos and videos

HOAI Phases

The phases of any construction project in Germany are defined by law and are referred to as the architectural service phases, construction phases, or HOAI (Honorarordnung für Architekten und Ingenieure – the Official Scale of Fees for Services by Architects and Engineers). Alana Flick Interiors works and/or supports all HOAI phases:

LP1: Grundlagenermittlung

LP2: Vorplanung

LP3: Entwurfsplanung

LP4: Genehmigungsplanung

LP5: Ausführungsplanung.

LP6: Vorbereitung der Vergabe

LP7: Mitwirkung bei der Vergabe

LP8: Objektüberwachung – Bauüberwachung und Dokumentation

LP9: Objektbetreuung

Building permit authorization

Anyone who is entitled to use the professional title “interior architect” on the basis of the HmbArchtG is entitled to submit building plans for the conversion or extension of buildings associated with the professional duties of an interior architect. - Extract from Hamburg chamber of architects / Hamburgische Architektenkammer)

Modern kitchen and dining area with a round marble table, upholstered chairs, a large pendant light, a vase with greenery, and minimalist cabinets.